Leveraging Demand Sensing to Generate A Realistic Short-Term Demand Forecast
In such times, general top-down adjustments of a manually or statistically generated demand forecast could create a significant over- or under-supply at item level.
Data show that the COVID-19 situation has caused significant and sudden shifts in demand within and across markets, customer segments, product categories and sales channels. They also clearly show that the nature and severity of the impact on demand also varies significantly on a detailed product item level.
Many companies have therefore introduced and are leveraging demand sensing technologies to generate a realistic demand forecast at item level on a continuous and frequent basis.
Related Insights
Cordence Automotive Summit
It’s a wrap! The Cordence team just concluded the Automotive Summit in Barcelona on November 12–13, hosted by RocaSalvatella. We brought together experts from Horváth, EloGroup, Oresys, RocaSalvatella, and Avalon Consulting to dive into the hottest topics shaping our industry: implementing AI, competition from China, and navigating digital transformation in the automotive sector. Together, we […]
COP30
Moments like COP30 remind us of the true power of global collaboration. With Thomas Klen from EloGroup on home ground in Brazil and PEMANDU Associates contributing through Malaysia’s pavilion, our partners are showing how a connected network can bridge regions and perspectives to advance meaningful conversations on sustainability. We’re proud to see this spirit of […]
Cordence Energy Transition Summit
Back from the Cordence Energy Transition Summit in Seoul — an inspiring and energizing experience! A big THANK YOU to our wonderful hosts in Korea, especially Youngsang Kwon and the Key To Way team, for their warm hospitality, flawless coordination, and deep engagement throughout the summit. Over two dynamic days, we explored five key deep […]