Machine Learning and AI – Game changer in MDM or only buzzwords?

Machine Learning (ML) and Artificial Intelligence (AI) are applications that are used and explored by nearly all industries in order to keep up with digitization, technical innovations and to enable a growth in sales through higher efficiency. It is forecasted that the business volume of enterprise utilization in the field of ML will be increased by nearly 1,000 percent by 2025, which equates to more than USD 28 millions. Within intelligent and data-driven companies, Master Data Management (MDM) is challenged with providing high quality master data on-time to business processes, steering and reporting purposes. Talking about MDM in the era of Big Data and digitization, it seems obvious that systems like ML and AI can be a huge game changer. But, in practice, how can this transfer be executed, and does it really deliver what it promises?

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